When Reliance Info Systems and its CSR arm, Plunge Smile Foundation, came together to mark four major milestones in one , the launch of Plunge Smile, a fundraising CSR initiative, the 50th birthday celebration of Group MD, Mr. Olayemi Popoola, and the team’s end-of-year party.
Branda was commissioned to execute the entire branding experience.

 

The venue: Federal Palace Hotel, Victoria Island, Lagos, Nigeria

The goal: To honor the moment, strengthen client relationships, and create a unified event experience that left lasting impressions on every guest.

Discovery & Planning Session

 

We began with a deep-dive discovery meeting with Reliance Info Systems’ team. Together, we clarified the objectives of each layer of the event:

 

  • CSR Launch & Fundraiser: Position Plunge Smile as a credible, impactful initiative.

  • 50th Birthday: Celebrate leadership, legacy, and people at the heart of the company.

  • End-of-Year Party: Bond and reward staff for a year of performance.

  • Corporate Networking: Strengthen ties with VIP clients and stakeholders.

 

 VIP Invitations & Gift Experience

 To make an impression, we designed and produced bespoke invitation packages for Reliance Info Systems’ top clients and partners. This included:

  • Custom luxury gift boxes

  • Premium drinkware & stationery

  • Personalized invitation and gift cards

  • Specially crafted letters of invitation

Over 20 top organizations received these including Appzone, AXA Mansard Insurance, Nestoil, Vetiva, Chapel Hill Denham, Bet9ja, ARM Pension Managers, Rainoil, UAC Foods, Custodian Investments, and IHS Nigeria, ensuring every VIP felt recognized and valued.

 

 

 

Fufilment

A major highlight of the project was Branda’s structured fulfillment process. Once production was completed, every gift box, award, and branded merchandise item was carefully packaged, labeled, and separated into categories for VIP guests, team members, and general attendees.

This meticulous approach ensured:

  • Zero mix-ups — each item reached the right recipient.

  • Faster distribution — pre-sorted boxes made on-site handovers seamless.

  • Stress-free coordination — the Reliance team could focus fully on hosting, while Branda handled logistics.

 

From custom-manufactured gift boxes to team awards and event merchandise, everything was verified, boxed, and confirmed for delivery ahead of the big day. This level of fulfillment precision gave the organizers complete peace of mind.

Venue Branding & Stage Setup

After an on-site inspection at Federal Palace Hotel, Branda began the design and construction of the event environment. This included:

  • Stage design & construction

  • Indoor and outdoor branding (banners, backdrops, demarcations)

  • Directional and exhibitor signage

  • Corporate storytelling walls linking Plunge Smile’s mission with Reliance Info Systems’ brand heritage

 

This created a visually cohesive, emotionally engaging environment that guided guests seamlessly through the event experience.

 

Amplify Your Presence with Branda

We curated a two-tiered gifting experience, one for VIPs and another for general attendees. Both aligned with the event’s theme of celebration, unity, and CSR impact.

VIP Gifting:

  • Premium drinkware

  • Luxury stationery

  • Branded carrier bags

  • Leather key holders

  • Custom caps

General Attendee Packs:

  • Event-branded merchandise

  • Light but functional stationery

  • Caps and keepsakes

All items were carefully sourced, manufactured, and packed for smooth tiered distribution on event day.

 
Event Flow & Experience Management

Beyond the grandeur of the event, Branda ensured that the night honored those who made it all possible, the people.
We curated surprise recognition awards for outstanding team members whose commitment and energy filled the night with love and pride.

 

Special recognition also went to the Reliance Info Systems team in Ghana and other African states, reflecting the organization’s growing footprint across the continent. This thoughtful gesture strengthened bonds, celebrated excellence, and inspired every attendee to feel part of something bigger than just an event.

 

Beyond branding and gifting, Branda worked with the organizers to ensure:

  • Guest engagement touchpoints at CSR fundraising booths

  • Strategic program flow balancing celebration, fundraising, and recognition

  • Stage moments designed to highlight the Group MD’s legacy and the organization’s mission

  • Gift distribution

This ensured guests were immersed, entertained, and emotionally connected throughout.

 

 


For companies planning large-scale, multi-purpose events, here’s what made this project a success:

 

  • Holistic planning: One discovery session aligned multiple goals into one seamless program.

  • Personalized touch: Luxury gift boxes made top clients feel valued beyond the event.

  • Cohesive branding: From invites to stage design, the brand story was visible everywhere.

  • Tiered gifting strategy: Balanced budget while still creating impact at every level.

  • Experience-driven design: Guests left with memories, not just merchandise.

 

This wasn’t just an event, it was a celebration of people, purpose, and partnerships. By weaving together CSR impact, leadership recognition, client appreciation, and team bonding, Reliance Info Systems and Plunge Smile created a blueprint for how corporate events can inspire and connect.

 

At Branda, we’re proud to have been trusted with the design,

When milestones demand more than just an event, Branda delivers experiences that define reputations. From CSR launches to executive anniversaries, we craft moments that strengthen client relationships, inspire teams, and elevate your brand presence where it matters most.

 

 

Additional links

Promotional materials website : https://branda.com.ng/product-category/branda-nigeria-branding-services/promotional-materials-online-supply-nigeria/
Corporate Gifts | BrandGifts by Branda : https://branda.com.ng/corporate-gifting-made-easy/
Workspace website : https://branda.com.ng/workspace-development/
Workspace supply : https://branda.com.ng/product-category/branda-nigeria-branding-services/specialized-branding-services-nigeria/workspace-wholesale-supply-nigeria/
Web development : https://branda.com.ng/website-development-company-in-nigeria/